Social Media Marketing Best Practices for Small Businesses presentation by Dog Gone Marketing, Jimerson Adkins on Tuesday, November 29, 2022 and Sponsored by Financial Fitness. Coffee and pastries included and catered by Pilot Point Coffee House! Must RSVP by Tuesday, November 22, 2022 (fee not included in membership packages).
I - Introduction Personal introduction and qualifications Overview of presentation setup Expectations of presentation II - The basics of social media management and calendar planning What social channels are right for your business? The importance of consistency and calendar planning The breakdown of post types - Meats, Vegetables, and Dessert. III - Creating Authentic Content The voice of your brand New vs Recycled Original content that speaks to your audience IV - Content Publishing Social Media Management Platforms Reach and Engagement A word on Hashtags V - Advertising When to Spend Bang for your Ad Buck Eye-Catching Ads Data Driven Decisions - Learning from the Wins (and losses) VI - Conclusion Final Thoughts Q & A